It’s been a long time since I moderated two very different sessions at two distinct events on the same day, but June 20th proved to be one of those.
I started off bright and early with a session aimed at the mobile operator community across the Asia Pacific (APAC) region, all about unleashing the power of Artificial Intelligence (AI) in Business Messaging. Set up by VOX Solutions, I appreciated the opportunity to join DITO (mobile operator in the Philippines) and representatives from across different VOX functions to talk AI. Whilst AI might be something you cannot escape hearing about today, it sure isn’t new. It’s actually decades old but the key is the acceleration in its development. Chat GPT 4.0 has truly moved the game on and the developments will keep coming.
From a Business Messaging perspective, AI might be something new and not at all easy to truly integrate effectively into the likes of CPaaS and conversational commerce (for example , when it comes to personalising content and flows), but it’s a totally different story where anti-fraud is concerned. AI has been used for many years to great effect in combatting a multitude of threats. It’s clear that AI is here to stay and it will really change the Business Messaging game as we know it today. We are on track for a VERY exciting few years…
A few hours following the VOX Solutions webinar, I found myself in central London at the Comms Council UK AGM and Summer Forum event. Many of you reading this will remember when Voice over IP (VoIP) was a niche part of telecoms. Now it’s mainstream and billions of people couldn't seemingly do without it - think the likes of WhatsApp, Telegram, Viber, WeChat and more that rely on it for their Voice related services.
